Google Adwords for Beginners: A Do-it-yourself Guide to PPC Advertising Paperback ? 5 January 2015

Description

Google Adwords for Beginners: A Do-it-yourself Guide to PPC Advertising Paperback ? 5 January 2015

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• Best Sellers Rank:?#713,699 in Books
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  • #46,256 in?Analysis & Strategy

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  4.2?4.2 out of 5 stars????172 ratings

Learn how to increase web traffic and sales using Google AdWords. Google’s AdWords platform enables you to create pay-per-click advertisements that appear as ?sponsored links? when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It?s that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you’ll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one.

About the author

Corey Rabazinski

Corey Rabazinski is a Google and Bing accredited digital marketer with 6+ years of experience helping companies grow online. He has managed multi-million dollar digital campaigns for companies such as Holiday Inn, Tony Roma’s, Diamond Resorts and Universal Studios. He is currently the Marketing Director at Code School where he has helped the startup get to over 1 million users and $1M MRR.

He also teaches digital marketing courses that have over 10,000 enrolled students.